Individual Executive Coaching
Your flat-rate monthly fee includes:
$2400 per Month
This price point is set at our actual current market rate and helps Your Second Call grow and flourish so that we can offer coaching services to more founders and leaders at the earliest stages and with the least resources
Pay What You Can
If the standard price is the only thing preventing you from signing up, please choose the price you can pay at this time.
It is more important to us that coaching is accessible to everyone than to get our full rate.
We reserve at least 25% of our available capacity for PWYC clients.
Pay it Forward
If you are in a position to pay over and above the standard rate, you will directly support other founders and leaders who need access, and increase our capacity for more PWYC clients and programs.
Why have a sliding scale?
Some of us can effortlessly pay for coaching at or above market rates, while others of us find ourselves needing to forfeit something, or are simply priced out completely. We don’t all have an equal amount of available funds but we should all have access to coaching and growth.
And frankly, more people have explicitly asked us for the Pay-it-Forward option than have asked for the Pay-what-you-can option, so we want to make it as easy as possible for people to choose PWYC by putting it front and center.
How do we decide on the Pay What You Can price? Do you need proof that I need it?
No. We work on trust. You get to decide which price point is right for you based on what you can genuinely afford. Our only ask is that you do a little bit of self-reflection before choosing your rate. Then, you can simply reply to any email or message from us with your notes on what rate will work for you. If a conversation would be more comfortable for you, feel free to book an additional discovery session to discuss.
How do we decide on the Pay It Forward price?
First of all, thank you so much for even considering paying more than the standard pricing to create more access for more PWYC clients. A person with a heart like yours was the one who demanded that we even create this option in the first place. Whatever price you choose, you can simply reply to any email or message from us with your notes on the rate. If a conversation would be more comfortable for you, feel free to book an additional discovery session to discuss.
Can I write off some of my Pay it Forward price as a donation?
That is a wonderful question. Someday we hope to create a partner organization/foundation to increase access to mental health resources for entrepreneurs that would allow tax-deductible donations. For now, it is simply “I pay more per month because I can, and I know that this covers more access for more PWYC founders and leaders.”
My finances will probably change soon. Is it OK to change my pricing?
Absolutely. You get to choose which price point fits most comfortably at any given time. Just let us know before your next pay period so we can adjust your invoice.