We guide founders and leaders through rapid growth and change
We discover what disrupts your decisions, conversations, and interactions
Anxiety, imposter syndrome, burnout, obsessions, shrinking, posturing, avoidance, fear, …
And help you transform those into
Confidence, curiosity, creativity, clarity, tenacity, calm, courage, integrity, and resilience.
So that you and your team can
✅ Make decisions more easily
✅ Communicate more effectively
✅ Lead with more confidence and clarity
✅ Spin the flywheel faster
All you need to do is
What Clients Say
About Your Coach
Thomas Knoll
Founder and Principal Coach
Thomas started building online communities in 1996 and was the Community Architect at Zappos.com. He worked for several startups with exits and then built five of his own — with two exits, multiple failures, and a multitude of lessons learned. He mentors hundreds of founders through Techstars, 500 Global, and other entrepreneur communities.
While he has a technical background, he prefers to speak in gardening and architecture metaphors. He is inspired by storytelling, psychology, evangelism, architectural theory, social economics, game mechanics, cultural anthropology, compassion, and ants. Yes, ants.
Your Second Call is a new company but Thomas has been coaching entrepreneurs since 2015 and has been a mentor and player-coach since 2010. He has lived through all the ups and downs of building businesses and knows first-hand how much more valuable stories and introductions are than advice.
He has dedicated the rest of his life to helping entrepreneurs navigate the challenging and exhilarating path of creating something from nothing while convincing others to get on board.